What are top advantages of B2B e-commerce in India?

E-commerce is dominated by how the Amazons and eBay's of the world are changing the retail industry and how the world shops. In all geographies, you will also find local e-tailers who aspire to be Amazon someday. Amidst all this clamor little attention has been paid to B2B e-commerce and how it is changing the way corporations supply and procure materials.

B2B companies today though are thinking of e-commerce differently. Whether you’re just starting off, already selling, or still considering given below are some of the major opportunities in the B2B E-commerce space.

1. Size of B2B Industry: let's address the fact, B2B is the superset of B2C,  in an article written by Forrester, predicts that US B2B Market is going to hit $1.8 Trillion by 2023 and like B2C, more and more B2B sales are shifting to online.  There has been a monumental shift in how B2B companies using technologies to sell products online.

2. B2B’s Bigger Order Values and Higher Conversion Rates: The spectrum of companies benefitting from B2B e-commerce is broad because B2B sales have a higher average order value. B2B vendors also experience higher conversion rates online than B2C.

3. Better Customer Experience: B2B Merchants are able to offer better customer experience via true Omnichannel. This creates a strong selling strategy and relation between buyer and supplier. Finding products, comparing pricing, and submitting orders will be easier online. Personalized service along with fast and accurate delivery.

4. Sell Direct to Consumers: With advance technological e-commerce tools it becomes easier to carry improved operations to command processes that make it possible to market catalog to consumers while breaking beyond traditional B2B selling models.

5. New Buyers with Assorted Online Habits: Most of the B2B buyers are millennial. With new technology and a strong online strategy, it can drive new customer acquisition. As customers research and compare online, B2B merchants have more opportunity to appeal to new customers. You can expand your reach via with ample digital marketing.

6. Stay ahead of the competition: With online e-commerce platforms and new technological tools, you have a chance to put yourself ahead of the competition. According to a survey from Emarketer, 18% of us B2B companies got move half of their revenues from e-commerce. While the B2B e-commerce is growing, it’s still in its infancy investing in it is a long-term strategy to growth and success.

What to Do Next: Choose a B2B e-commerce Platform

Whether you’re ready or not, e-commerce is taken to be a significant part of the B2B industry. In order to get ahead of the competition, you’ll want to take advantage of this opportunity now. Expostall.com is one such platform, it’s the largest B2B e-commerce marketplace for exporters in India that offers the opportunity to traders, manufacturers, wholesalers to the free list of their products and instantly connect with potential global buyers and suppliers for bulk requirements.

Source-: https://medium.com/@expostall1/what-are-the-top-advantages-of-b2b-e-commerce-in-india-5f0770501d3